Category Archives: Toy

Ready for take-off: m4e brings Revell onboard as licensee for Alpha Group’s SUPER WINGS


m4e AG, as a licensing agency, linked rights holder Alpha Group Co. Ltd. and Revell GmbH for Super Wings toy products. Licensee Revell is creating construction toys for an international launch Revell and Alpha Group closed a license agreement for Super Wings, m4e as licensing agency coordinates the cooperation between the companies for the new […]

Spielwarenmesse 2018: LIMA partnership extended to LicensePreview


Strong licensing presence reflected in products and promotions. Licensed toys are showing ever more potential for both trade and industry. Visitors, flocking to the Spielwarenmesse from 31 January to 4 February 2018, will be given an extensive insight into the latest international licensing trends and innovations along with a plethora of valuable knowledge about this lucrative […]

m4e secures Simba Toys as new toy partner and master manufacturer for MIA AND ME

Simba Toys has been named as toy partner for m4e’s successful hit-series “Mia and me”. The German brand management and media company m4e AG who is handling the worldwide distribution of the show, has signed on one of the world’s largest toy manufacturers to the brand’s extensive licensing program. Simba Toys will be developing a […]

Magical New World Of Winx Doll Collection Set For Nuremberg Debut!

The company is enjoying strong sales success at present. According to NPD Group figures the last Winx doll to be launched – the Winx Tynix Fairy – was the best-selling fashion doll in Italy in November, based on revenue. Witty Toys will display a brand new collection at Nuremberg based on World of Winx – […]

Subscribe to our newsletter!
Subscribe to our newsletter to get a preview of licensing news and to stay updated on the international initiatives of Licensing International.
Privacy Policy and Newsletter Policy