Category Archives: App & Videogames

PUMA celebrates iconic video game TETRIS® with new collection

Puma_Tetris

Sports company PUMA has created a collection celebrating TETRIS®, one of the most recognizable video games in history, with shoes and apparel that feature the iconic Tetrimino playing pieces Ingeniously simple and timelessly engaging, TETRIS®, which was created by Russian video game designer Alexey Pajitnov, has been a favourite among video gamers of all ages […]

Activision Blizzard Consumer Products Group highlights rapid international growth

Activision Blizzard logo

The United Kingdom, France, Germany, Italy, and Spain amongst others top list of fast budding European markets, in addition to China, for consumer products Activision Blizzard Consumer Products Group (ABCPG) returns to Brand Licensing Europe 2019 (BLE) showcasing its strong international growth within key consumer video game markets, including the United Kingdom, Germany, Spain, France […]

It’s game on for Brand Licensing Europe 2019

ble 2019

It’s game on for Brand Licensing Europe 2019 with the launch of a new Gaming & eSports Activation in partnership with PowerStation Studios Located in the Brands & Lifestyle Zone at BLE, the Gaming & eSports Activation will offer a colourful, innovative and interactive gaming experience for visitors, including an AR-powered Character Mural and Gaming […]

Record numbers register for BLE Retail Mentoring Programme

ble 2019

New retailers include Next and Jo Jo Maman Bébé Long standing partners Sainsbury’s, Tesco and The Entertainer return for 2019 Categories represented include fashion, games, gifts, film, books and video games Brand Licensing Europe’s 2019 Retail Mentoring Programme is off to a flying start with 55 delegates already on board, surpassing the 54 who completed […]

Subscribe to our newsletter!
Subscribe to our newsletter to get a preview of licensing news and to stay updated on the international initiatives of Lima (The International Licensing Industry Merchandisers’ Association).
Privacy Policy and Newsletter Policy