US specialty retailer Hot Topic launches an all-new merchandise collection inspired by the world, imagery and characters of the award-winning and critically acclaimed video game series, Life is Strange. The deal was brokered by CPLG on behalf of video game publisher Square Enix. Hot Topic, the go-to mall destination for music and pop culture merchandise, […]
Category Archives: Apparel&Accessories
Top Korean designer Taeyong Koās Beyond Closet has partnered with Sesame Workshop, the non-profit media organization behind Sesame Street, for a new line of co-branded apparel and accessories, in a deal brokered by IMG. A selection of Beyond Closetās new 35-piece AW19 collection are Sesame Street-branded, with t-shirts, shirts, sweatshirts, shorts and sweatpants featuring characters, […]
DTR childrenās apparel agreement brings brand to more than 90 stores across the UK and Ireland as well as JoJo Maman BĆ©bĆ©ās US stores. Rocket Licensing, the licensing agent for Eric Carleās The Very Hungry Caterpillar in the UK and Eire, has announced a major direct to retail (DTR) licensing agreement for the much-loved caterpillar with […]
Licensed clothing specialist Poetic Brands has extended its 7UPĀ® Free agreement to include Fido Dido ā the witty wriggly-haired āKing of Chillā who will star in the brandās 2019 āFeels Good to be Freeā creative campaign. First created in the 1980s, Fido Dido is known for his quirky, fun attitude that became synonymous with 7UP […]
National Geographic has announced that its first menswear collection will launch in Europe this September. In a new partnership with Hong Kong-based fashion sourcing company, Omnibrand Group, it is the brandās first premium range of urban fashion apparel. Omnibrandās apparel licensing arm, Corem Licensing, has signed a long-term strategic partnership with National Geographic to create […]