Category Archives: Brands

Japan to cool off this summer with chilled Chupa Chups drinks


This July Toyo beverage, headquartered in Shibuya-ku, Tokyo, will launch Chupa Chups chilled cup drinks. The milk based chilled drinks have been developed under license of Perfetti Van Melle and will be available in the Convenience stores, Merchandise stores and Drug stores across Japan. The first flavour, “Chupa Chups Strawberry Cream”, will be launched on […]

LIFE magazine’s Iconic Images Now Available for Licensing Projects Thanks to Maurizio Distefano Licensing (MDL)


The Photographic Archive of LIFE, the Most Famous Illustrated Magazine of Photojournalism in the World, Boasts Highly-Acclaimed Photographs. LIFE, the modern, avant-garde and world-renowned magazine, enters the Italian licensing market thanks to Maurizio Distefano Licensing (MDL). The magazine’s iconic pictures can now be licensed for Consumer Products collections. Since its first issue on November 23, […]

Graine Creative on board for Rilakkuma


Sagoo signs deal with the licensee to produce creative kits based on the beloved Japanese Bear Independent French agency, Sagoo, which represents the licensing and merchandising rights in Europe for hit Japanese character brand Rilakkuma, has partnered with French arts and crafts specialist, Graine Creative, to produce five kits for older children based on Rilakkuma, […]

Chefclub and DoohYouLike team up to create the culinary advertising agency in France


Chefclub and DoohYouLike have teamed up to offer consumers  an  engaging omnichannel experience, mixing videos of creative, fun recipes with synchronized multi-broadcasting on social media as well as on screens directly in store. Together they announce the creation of “the Culinary Advertising Agency” in France This Culinary Advertising Agency combines the world leader in culinary […]

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