Category Archives: Brands

Inspire Me! Home Décor, the lifestyle brand founded in 2012 by social media influencer Farah Merhi, is scheduled to launch its first collection on QVC® in the US on September 22, in a deal brokered by CPLG. Inspire Me! Home Décor began on Instagram and has since become one of the most followed home décor […]

Sanrio has teamed up with the world’s most famous lollipop, Chupa Chups® for a limited edition clothing collection that is launched this week in Shimamura stores across Japan. The collection involves a range of 5 uber cute t-shirts for young women. They all feature one of the popular Sanrio characters in a playful combination with […]

Perfetti van Melle has teamed up with the Spanish fashion brand Macson to develop a vintage capsule collection of Chupa Chups® men’s clothing This exiting collaboration has been revealed during the 080 Barcelona Fashion Week where Macson celebrated its 75th anniversary in style by closing the catwalk. In this fashion show a Chupa Chups® look […]

Perfetti van Melle, the fourth largest confectionary Group in the world, has named Seltzer Licensing Group to lead their Airheads® licensing program and extend its iconic brand into new product categories at retail. Seltzer Licensing Group will work closely with the Airheads® teams to identify and secure additional licensing partners across multiple categories including foods, […]

IMG, which also represents CrossFit, Inc. across content, media and live events, will now expand the company’s worldwide presence further through new licensed product categories under the CrossFit® brand. This will include management of CrossFit, Inc.’s existing licensing portfolio, including its exclusive apparel and footwear rights partnership with Reebok. CrossFit, Inc. is the largest gym […]