Italiano
460 companies exhibiting covering 232,000 sq-ft with 150 new exhibitors 16,150 licensing professionals in attendance, a 3% increase from 2014 6.6% increase in international attendance:Ā 31% increase from Australia;Ā 30% increase from Brazil;Ā 12% increase from ChinaGreatest international attendance from Canada, Japan, Mexico, the UK and the above mentioned 15% increase in retailer buyers and executives The launch […]
Category Archives: Uncategorized
04
Jun
Jun
The Perfetti van Melle Group, one of the leading confectionery companies in the world, offers its consumers new ways to experience its most popular brands: MentosĀ®, Chupa ChupsĀ®, AirheadsĀ® and FriskĀ®. The long-standing heritage and built-in brand awareness of these brands allows for massive opportunities in licensing, both for lifestyle-oriented products as well as in […]
04
Mar
Mar
Perfetti Van Melle, the third largest confectionary Group in the world, and Pantone Colorwear, the home of the colour, have teamed up to mix ān match their iconic brands to create an amazing international outwear collection with two of the most renowned confectionary brands of the international scene: MentosĀ® and Chupa ChupsĀ®! Oozing with colour […]
18
Feb
Feb
For 2015 EICMAās will was to continue the path taken in the edition of the centenary and has commissioned the campaign to the Master Ugo Nespolo, that already created one of the art pieces celebrating the 100 years of the Exhibition. Not a simple advertising campaign then, but a true master piece, because the two […]
03
Feb
Feb
OpSec is the market leader in fighting counterfeits, with three decades of experience safeguarding brands including many of the worldās largest licensed properties, providing cost-effective, integrated solutions in the areas of product authentication, royalty tracking, supply chain visibility, licensing management, consumer engagement and e-commerce monitoring and enforcement. Its comprehensive brand protection solutions provide licensors with […]
