Holly Hobbie

Holly Hobbie is one of the most popular characters of all times.

Launched in 1967 by American Greetings, Holly Hobbie immediately turned into a genuine cultural phenomenon enjoying enormous popularity in the U.S and abroad.

In 2007, 40 years after its birth, Holly Hobbie finally returns to Europe, ready to make new friends and arouse dormant memories with her optimistic view of life, and the dreams and hopes typical of her age.

Holly Hobbie conveys universal values such as friendship, kindness, romance, and simplicity which coupled with the conspicuous library of available images, make this a very versatile brand that offers plenty of ideas and inspirations for consumer products targeted at a female audience of all ages.