Dolly Parton and IMG Partner to launch Licensed Products Worldwide

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Dolly Parton, the most honored female country musician of all time, has appointed IMG as her first exclusive global licensing representative. Parton is already a client in North America of IMG partner company WME, where she signed in 2018.  The multi-year partnership will see IMG work with Dolly to create a lifestyle brand that will provide engaging new touchpoints for the eight-time Grammy Award […]

Monster response to Cookie and Gonger’s London visit

Cookie and Gonger at Buckingham Palace

Furry Sesame Street pair in town to promote Cookie Monster’s Foodie Truck on Tiny Pop and Sesame Street’s 50th Anniversary. Much-loved Sesame Street friends Cookie Monster and chef Gonger wowed London as they visited the capital for four fun-packed days of events, interviews and media appearances to promote Cookie Monster’s Foodie Truck which airs on Tiny Pop in the UK. […]

Electric Rhubarb to light up the RHS Chelsea Flower Show 2019: new RHS/Floral Street fragrance to launch at Chelsea

floral street profumo

The Royal Horticultural Society (RHS) has announced that a new RHS-inspired fine fragrance will be showcased at the RHS Chelsea Flower Show in May. Called Electric Rhubarb, the fragrance has been produced in partnership with Floral Street, an innovative British company producing contemporary floral fragrances. Electric Rhubarb packaging will feature the Floral Street and RHS […]

Brand & Lifestyle Licensing Awards 2019: the winners

Brand & Lifestyle Licensing Awards 2019

Over 400 licensors, licensees, agents and retailers were present at the London hotel on Thursday, April 25, to find out the Product, Property and Retail winners, as well as the 2019 Brand Licensing Ambassador.  The winners of the 2019 Brand & Lifestyle Licensing Awards have been crowned at a glittering ceremony at London’s Hilton Park […]

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