MD Licensing announces major new food license for Masha and the Bear

Maurizio Distefano Licensing (MD Licensing) has announced another major addition to the exceptionally successful licensing campaign for the family animation hit Masha and the Bear, this time in the food category. Balocco, a major producer of biscuits, wafers and cakes for the Italian market, is to produce a tasty Masha and the Bear yoghurt cake. […]

Sporting giants form panel for BLE keynote

Senior licensing professionals from National Basketball Association (NBA), Rugby Football Union and FĂ©dĂ©ration Internationale de Football Association (FIFA) will debate the globalisation of sport in this year’s keynote at Brand Licensing Europe on Tuesday 11th October at 12.30 (11 – 13 October 2016, Olympia, London). Tony Lisanti, Global Editorial Director, at License Global will lead […]

Mondo TV’s wide-ranging, original and exciting portfolio comes to BLE

New shows, new series, new licensing opportunities in preschool-to-teen markets Mondo TV, one of the largest European producers and distributors of animated content, will demonstrate its proven success in programming for children at this year’s Brand Licensing Europe, taking place from 11-13 October at Olympia in London. It will also unveil a wide-ranging, original and […]

Licensing roundtables launched as part of new BLE seminar line-up

For the first time, visitors to this year’s Brand Licensing Europe (11 – 13 October, Olympia, London) can take part in roundtable discussions about all aspects of licensing as part of the event’s new seminar programme. Taking place on Wednesday 12 October from 14.30 – 16.15, and facilitated by LIMA, the roundtables will give attendees […]

THE GLOBAL LICENSING AND MERCHANDISING PROGRAM FOR WARNER BROS. PICTURES’ FANTASTIC BEASTS AND WHERE TO FIND THEM

As audiences eagerly await a new era of J.K. Rowling’s Wizarding World, Warner Bros. Consumer Products (WBCP) announces the worldwide launch of the licensing and merchandising program for the much-anticipated feature film Fantastic Beasts and Where To Find Them, which is rolling out at retail around the world beginning this week. The global licensing and […]

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