WildBrain CPLG strides into collaboration between Dr. Seuss and Irregular Choice

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WildBrain CPLG, one of the world’s leading entertainment, sport and brand licensing agencies, has secured a deal between Dr. Seuss Enterprises, L.P. and shoe and accessory brand Irregular Choice for a colourful collaboration inspired by the iconic Dr. Seuss book, The Cat in the Hat Brokered by WildBrain CPLG, which represents Dr. Seuss Enterprises across […]

Licensing International launches Scholarship Program

Licensing International Scholarship Program

Licensing International launches Scholarship Program to support the next generation of Licensing Leaders Licensing International – the leading trade organization for the global brand licensing industry – is proud to announce the launch of its newest initiative, the Licensing International Scholarship Program. Designed to inspire the next generation of talent while advancing the understanding of licensing […]

Cartoons on the Bay: first digital edition

COTB is the kids crossmedia and TV animation Festival promoted by Rai and organized by Rai Com and for this special edition in cooperation with Rai Play and Rai Ragazzi This year the Festival presents its very first digital edition. All events will be streamed online: previews, retrospectives, round tables, masterclasses and appointments with top […]

Mentos exciting new automotive program

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The leading confectionery group Perfetti Van Melle announce the launch of the Mentos Auto Air Care program, a keystone partnership between the Mentos® brand and leading auto air care manufacturer, Sterling Teal International, executed by Lisa Marks Associates Sterling Teal is leveraging the Mentos “always fresh” brand personality and great flavors and scents with an […]

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