Tag Archives: Maurizio Distefano The Evolution of Licensing



Licensing of the famous ready-to-freeze popsicles…and more! Success has turned Polaretti into an iconic brand with a very strong evocative value, making it become a word in common use, so ingrained in our language that it has become part of everyday life. Polaretti has already started a brand extension program to give many new products […]

Tara Duncan

Tara Duncan

Tara Duncan is an ordinary girl who has come from Earth to Otherworld to learn about her powers and to help her family protect the lush Meme empire. In her daily life, Tara is faced with responsibilities and situations she did not expect, since she is the granddaughter of the Empress of Meme, and therefore […]

Cicciobello and Canta Tu! A new licensing program is now available in the market

CiccioBello_Canta Tu

The two high awareness brands are available for licensing projects and are now part of Maurizio Distefano Licensing’s portfolio Giochi Preziosi has decided to entrust Maurizio Distefano Licensing Cicciobello and Canta Tu to initiate new licensing projects with these iconic brands who are very loved by consumers. Cicciobello is the famous doll born in 1962 […]

Rights & Brands appoints Maurizio Distefano Licensing in Italy for Moomin


Rights & Brands appoints Maurizio Distefano Licensing in Italy for Moomin to develop the licensing program in Italy The carefree and adventurous family born from the pen of the Finnish author and artist Tove Jansson brings color and art to Maurizio Distefano Licensing’s property portfolio. The Moomins are a carefree and adventurous family who live […]

Acamar Films’ Bing selected by Italian Society Of Paediatrics and Assonidi to support the well-being of Italian children


Bing chosen to front first-of-its-kind initiative across Italy Bing, Acamar Films’ award-winning global pre-school hit animation has been selected to front a new campaign from the Italian Society of Paediatrics and nursery trade association, Assonidi. The campaign, Healthy Habits for Children, the first of its kind to be launched by the national medical body, will […]

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