This new partnership will see IMG grow the four brands\u2019 global presence through a range of licensed categories including apparel, accessories, gaming, outdoor gear and equipment, toys and experiences.<\/p>\n
The collaboration also includes management of the Jeep, Dodge, Ram and Chrysler brands\u2019 existing licensed product programs in North America, Europe, Latin America and Asia, with a focus on expanding product offerings and sales in department, specialty and online stores.<\/p>\n
Bruno Maglione, President of Licensing, IMG<\/strong>, commented: \u201cAll four of these brands undoubtedly share rich heritage, global popularity and best-in-class expertise. Each brand has its own unique identity and characteristics, which we look forward to extending into a diverse range of quality products across multiple new categories and markets.\u201d<\/em><\/p>\n IMG will take a region-by-region approach to developing and extending each of the four brands\u2019 licensing programs. A transnational team led from IMG\u2019s offices in North America will develop and manage extensive licensing programs for each brand.<\/p>\n","protected":false},"excerpt":{"rendered":" IMG has been appointed by FCA US LLC as the exclusive global licensing representative for its Jeep, Dodge, Ram and Chrysler brands in a multi-year deal. This new partnership will see IMG grow the four brands\u2019 global presence through a range of licensed categories including apparel, accessories, gaming, outdoor gear and equipment, toys and experiences. […]<\/p>\n","protected":false},"author":5,"featured_media":11185,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[],"tags":[412],"class_list":["post-12430","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-brands-en"],"acf":[],"yoast_head":"\n