{"id":13073,"date":"2018-06-18T14:24:09","date_gmt":"2018-06-18T12:24:09","guid":{"rendered":"https:\/\/www.licensingitalia.it\/?p=13073"},"modified":"2018-06-18T14:24:09","modified_gmt":"2018-06-18T12:24:09","slug":"maya-hansen-creates-stunning-capsule-collection-inspired-by-chupa-chups-on-its-60th-anniversary","status":"publish","type":"post","link":"https:\/\/www.licensingitalia.it\/en\/maya-hansen-creates-stunning-capsule-collection-inspired-by-chupa-chups-on-its-60th-anniversary\/","title":{"rendered":"Maya Hansen creates stunning capsule collection inspired by Chupa Chups\u00ae on its 60th Anniversary"},"content":{"rendered":"<h3>The designer to present MayaHansenXChupaChups\u00ae within the Mercedes Benz Fashion Week off program in Madrid on July 4th<\/h3>\n<p>Anybody who grew up in Spain cherishes sweet childhood memories about Chupa Chups\u00ae. The international iconic brand celebrates its sixtieth anniversary this year, hand in hand with the prestigious designer Maya Hansen.<\/p>\n<p>Maya wanted to pay a tribute to the popular brand by creating a special capsule collection. <em>\u201cIt has been a fun challenge, I mixed the pop spirit of Chupa Chups\u00ae with the feminine and transgressive style of Maya Hansen. An explosive combination that will stir up a surprise\u201d<\/em>, explains the designer.<\/p>\n<p>The colour, the graphics, the fun and the references to the lollipop are captured on surprising summer looks: mini dresses, crop tops, leggings\u2026 feminine pieces presented next to some interesting men\u2019s and unisex pieces in this collection. The irreverent side of the brand is also represented. Ultra feminine silhouettes inspire the corset, the star piece of the collection and identity mark of the designer.&nbsp;<\/p>\n<p>\u201c<em>We are thrilled by the interpretation of Maya Hansen in this special year for Chupa Chups\u00ae. The result is fabulous, a collection which genuinely reflects the fun and cheeky spirit of the brand, which the designer and the brand have so much in common.\u201d, says <\/em><strong>Marta Ballesteros, Area Licensing Manager de Perfetti van Melle<\/strong>.<\/p>\n<p>The MayaHansenXChupaChups\u00ae collection will be presented next July 4th at 20.00h within the off program of the Mercedes Benz Fashion Week at a privileged setting: the new Picalargartos rooftop terrace at Gran Via, the only one to boost a 360\u00ba view of Madrid.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-13074\" src=\"https:\/\/www.licensingitalia.it\/wp-content\/uploads\/2018\/06\/MayaHansenXChupaChups2.jpg\" alt=\"MayaHansenXChupaChups\" width=\"450\" height=\"414\" srcset=\"https:\/\/www.licensingitalia.it\/wp-content\/uploads\/2018\/06\/MayaHansenXChupaChups2.jpg 450w, https:\/\/www.licensingitalia.it\/wp-content\/uploads\/2018\/06\/MayaHansenXChupaChups2-300x276.jpg 300w\" sizes=\"(max-width: 450px) 100vw, 450px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>The designer to present MayaHansenXChupaChups\u00ae within the Mercedes Benz Fashion Week off program in Madrid on July 4th Anybody who grew up in Spain cherishes sweet childhood memories about Chupa Chups\u00ae. The international iconic brand celebrates its sixtieth anniversary this year, hand in hand with the prestigious designer Maya Hansen. Maya wanted to pay a [&hellip;]<\/p>\n","protected":false},"author":5,"featured_media":12315,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[],"tags":[412],"class_list":["post-13073","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","tag-brands-en"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Maya Hansen creates stunning capsule collection inspired by Chupa Chups\u00ae on its 60th Anniversary - Licensing Italia<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.licensingitalia.it\/en\/maya-hansen-creates-stunning-capsule-collection-inspired-by-chupa-chups-on-its-60th-anniversary\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Maya Hansen creates stunning capsule collection inspired by Chupa Chups\u00ae on its 60th Anniversary - Licensing Italia\" \/>\n<meta property=\"og:description\" content=\"The designer to present MayaHansenXChupaChups\u00ae within the Mercedes Benz Fashion Week off program in Madrid on July 4th Anybody who grew up in Spain cherishes sweet childhood memories about Chupa Chups\u00ae. 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