\u201cIt\u2019s so fun to hear people talk about their love of Pok\u00e9mon. Everyone has their favorite. So the fact that we had this ability to play and create with so many iconic Pok\u00e9mon and characters, was really a special experience. It\u2019s such a thoughtful collection that respects and celebrates the world of Pok\u00e9mon, and it was so cool mixing our icons and history with theirs \u2013 it\u2019s nostalgic and optimistic, with a little bit of escapism<\/em>.\u201d\u2014Karyn Hillman, Chief Product Officer at Levi Strauss & Co<\/strong>.<\/p>\n Inspired by the first season of the original Pok\u00e9mon animated series, the collection includes a range of Levi\u2019s\u00ae denim, tops, bottoms, fleece, tees, and accessories that feature graphics and prints of both the popular characters and the woodland settings of the Kanto region. Notable pieces include the \u201890s style Vintage Fit Trucker Jacket and 551\u00aeZ Authentic Straight jean in stonewash indigo, both featuring oversized embroidered Pikachu and lightning bolt patches for the Electric-type Pokemon. And for another fun matching hook up, there\u2019s the all over print Vintage Fit Trucker Jacket and 551\u00aeZ Authentic Straight jean, featuring an eye catching forest design filled with Pok\u00e9mon.<\/p>\n \u201cIn its 25th anniversary year, the Pok\u00e9mon brand is celebrating its enduring legacy in pop culture with fans around the world. Our friends at Levi\u2019s\u00ae have developed a collection featuring icons of the franchise that blends the spirit of the era when Pok\u00e9mon first launched with the style sensibilities of today in a way only Levi\u2019s could. This has been a tremendously fun collaboration with Levi\u2019s\u00ae to look back at Pok\u00e9mon\u2019s origins and offer fans who grew up with the brand and today\u2019s trendsetters a way to infuse cute and clever Pok\u00e9mon nostalgia into their style<\/em>.\u201d \u2014 Amy Sachtleben, Director of Licensing at The Pok\u00e9mon Company International.<\/strong><\/p>\n Also included is a range of graphic tees that features throwback character art, such as Ash, Misty and Pok\u00e9mon from that classic first season. And, for fans of Misty, there\u2019s even the Levi\u2019s\u00ae Misty Short and Misty Tank, an homage to the iconic outfit she wears in the series.<\/p>\n Accessories and sundries also get the Pok\u00e9mon treatment, like a red and white trucker hat similar to the hat worn by Ash Ketchum in the series. Or the Pikachu knit beanie with yellow three- dimensional Pikachu ears. There\u2019s also an all- over floral Pok\u00e9mon print gym bag, a Pok\u00e9 Ball crossbody bag and clip-on pouches with Pok\u00e9mon characters embroidered on the front. And, on the sundries, the collection features Pok\u00e9mon branding on Levi\u2019s\u00ae back patches, Red Tabs that mimic red and white Pok\u00e9 Balls, and buttons stamped with Pikachu and Pok\u00e9 Balls.<\/p>\n The Levi\u2019s\u00ae x Pok\u00e9mon collection will be available worldwide on Levi.com, the Levi\u2019s\u00ae App, in Levi\u2019s\u00ae stores, and in select wholesalers on 15th February 2021.<\/p>\n