{"id":30616,"date":"2022-09-14T09:27:53","date_gmt":"2022-09-14T07:27:53","guid":{"rendered":"https:\/\/www.licensingitalia.it\/?p=30616"},"modified":"2022-09-14T09:27:53","modified_gmt":"2022-09-14T07:27:53","slug":"22-things-to-see-and-do-at-brand-licensing-europe-22","status":"publish","type":"post","link":"https:\/\/www.licensingitalia.it\/en\/22-things-to-see-and-do-at-brand-licensing-europe-22\/","title":{"rendered":"22 things to see and do at Brand Licensing Europe \u201922"},"content":{"rendered":"

This year\u2019s Brand Licensing Europe kicks off in just six days. The event runs from Tuesday 20 \u2013 Thursday 22 September at ExCeL London<\/h3>\n

Attendees can register for a free ticket at www.brandlicensing.eu<\/a> and immediately start requesting meetings with over 220 exhibiting companies and planning their diary so they don\u2019t miss out.<\/p>\n

\u201cBLE is packed with content this year, so here\u2019s my list of \u201822 things to see and do for BLE 22\u2019, which includes everything from our Fashion Theme to our Sustainability & DEI day on Thursday, 220+ brands, thousands of IPs ready for license, a spotlight on France, daily keynotes, networking drinks and much, much more. We can\u2019t wait to see everyone at the show next week \u2013 please do stop and say hello<\/em>!\u201d said Anna Knight, SVP Licensing, Informa Markets<\/strong>.<\/p>\n

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  1. NEW! Culture & Unity Catwalk<\/strong> \u2013 Thursday 10:00, Catwalk<\/li>\n<\/ol>\n

    BLE\u2019s Culture & Unity catwalk show is an unmissable showstopper with Black and LGBT+ designers, fashion, models and crew \u2013 some fresh from London Fashion Week to inspire your new product range to be more inclusive. Don\u2019t miss DJ Longers \u2013 DJ to Cardi B and Idris Elba \u2013 playing Afro beat and hip hop. <\/p>\n

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    1. NEW! Are you a Barbie girl? <\/strong>\u2013 Tuesday 13:00, License Global Theatre<\/li>\n<\/ol>\n

      A very special opening day keynote \u2013 Barbie x Fashion \u2013 delivered by Richard Dickson,<\/strong> President and COO at Mattel. <\/strong><\/p>\n

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      1. Get in character \u2013 <\/strong>Tuesday 15:30 & Wednesday 11:30.<\/li>\n<\/ol>\n

        The character parade, featuring the likes of Snowman, Smurfs, The Batman, Peter Rabbit, Pip & Posy and The Gruffalo, will hop, skip and plod through the hall for their annual photo opp. Make sure to get a selfie with your favourite characters and tag #BLE2022<\/p>\n

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        1. NEW! It\u2019s easy going green<\/strong> \u2013 all three days<\/li>\n<\/ol>\n

          The BLE & POC Sustainability Caf\u00e9 will recycle materials from last year\u2019s Sustainability Activation and showcase sustainable consumer products and fashion lines from 12 brands, including Primark, The Eden Project, WasteBuster, Smiley, Wow! Stuff & RSPB, Hasbro & Asda, The Smurfs & Pure Top Table, and Discovery.<\/p>\n

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          1. NEW! Time to be SustainaBLE<\/strong> \u2013 Thursday 12:30, Catwalk<\/li>\n<\/ol>\n

            Products of Change, with United Nations and Junk Kouture, present an educational and inspiring catwalk show with presentations and performances centred around the UN\u2019s Sustainable Development Goals. Junk Couture will host an exclusive catwalk presenting recycled fashion designed and modelled by 13\u201318-year-old students.<\/p>\n

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            1. NEW! Daily keynotes <\/strong>\u2013 13:00 every day, License Global Theatre<\/li>\n<\/ol>\n

              For the first time ever, there\u2019s a BLE keynote on every day:<\/p>\n