{"id":44512,"date":"2025-08-29T12:16:41","date_gmt":"2025-08-29T10:16:41","guid":{"rendered":"https:\/\/www.licensingitalia.it\/?p=44512"},"modified":"2025-09-04T14:46:10","modified_gmt":"2025-09-04T12:46:10","slug":"netflix-house-to-debut-in-2025","status":"publish","type":"post","link":"https:\/\/www.licensingitalia.it\/en\/netflix-house-to-debut-in-2025\/","title":{"rendered":"Netflix House to debut in 2025"},"content":{"rendered":"<p data-start=\"3728\" data-end=\"4185\">Netflix announced the launch of its first <strong data-start=\"3770\" data-end=\"3787\">Netflix House<\/strong> locations in late 2025 at <strong data-start=\"3814\" data-end=\"3853\">King of Prussia Mall (Philadelphia)<\/strong> and <strong data-start=\"3858\" data-end=\"3886\">Galleria Dallas (Dallas)<\/strong>. These permanent spaces, each spanning over <strong data-start=\"3931\" data-end=\"3954\">100,000 square feet<\/strong>, will feature immersive, story-driven experiences, themed dining (<em data-start=\"4021\" data-end=\"4036\">Netflix Bites<\/em>), and exclusive retail inspired by iconic Netflix IPs such as <em data-start=\"4099\" data-end=\"4151\">Wednesday, Squid Game, ONE PIECE, Stranger Things,<\/em> and the <em data-start=\"4160\" data-end=\"4172\">Knives Out<\/em> franchise.<\/p>\n<p data-start=\"4187\" data-end=\"4389\">In <strong data-start=\"4190\" data-end=\"4198\">2027<\/strong>, Netflix House will expand with a third, landmark destination on the <strong data-start=\"4268\" data-end=\"4304\">Las Vegas Strip (BLVD Las Vegas)<\/strong>, further reinforcing the brand\u2019s commitment to licensing and live fan experiences.<\/p>\n<p data-start=\"4446\" data-end=\"4732\">Building on more than <strong data-start=\"4468\" data-end=\"4496\">40 immersive experiences<\/strong> worldwide \u2013 including <em data-start=\"4519\" data-end=\"4562\">The Queen\u2019s Ball: A Bridgerton Experience<\/em>, <em data-start=\"4564\" data-end=\"4597\">Stranger Things: The Experience<\/em>, <em data-start=\"4599\" data-end=\"4627\">Squid Game: The Experience<\/em> and <em data-start=\"4632\" data-end=\"4647\">Netflix Bites<\/em> \u2013 Netflix House marks the next step in bringing fans inside the stories they love.<\/p>\n<p data-start=\"4734\" data-end=\"4797\">As <strong data-start=\"4737\" data-end=\"4786\">Marian Lee, Netflix\u2019s Chief Marketing Officer<\/strong>, stated:<\/p>\n<blockquote data-start=\"4798\" data-end=\"4990\">\n<p data-start=\"4800\" data-end=\"4990\">\u201cFinally, a place where Netflix stories become real and fans can step inside, play, shop, and taste. With fresh adventures dropping regularly, there will always be a new reason to return.\u201d<\/p>\n<\/blockquote>\n<h3 data-start=\"4997\" data-end=\"5053\">Experiences at Philadelphia (King of Prussia Mall)<\/h3>\n<ul data-start=\"5054\" data-end=\"5551\">\n<li data-start=\"5054\" data-end=\"5163\">\n<p data-start=\"5056\" data-end=\"5163\"><strong data-start=\"5056\" data-end=\"5090\">Wednesday: Eve of the Outcasts<\/strong> \u2013 a school carnival takes a dark turn in this eerie, gothic adventure.<\/p>\n<\/li>\n<li data-start=\"5164\" data-end=\"5290\">\n<p data-start=\"5166\" data-end=\"5290\"><strong data-start=\"5166\" data-end=\"5206\">ONE PIECE: Quest for the Devil Fruit<\/strong> \u2013 team up with the Straw Hats in a high-stakes race against villains and marines.<\/p>\n<\/li>\n<li data-start=\"5291\" data-end=\"5375\">\n<p data-start=\"5293\" data-end=\"5375\"><strong data-start=\"5293\" data-end=\"5324\">Netflix Virtuals (VR Games)<\/strong> \u2013 immersive VR titles developed with Sandbox VR.<\/p>\n<\/li>\n<li data-start=\"5376\" data-end=\"5457\">\n<p data-start=\"5378\" data-end=\"5457\"><strong data-start=\"5378\" data-end=\"5399\">Top 9 (Mini Golf)<\/strong> \u2013 nine interactive holes inspired by Netflix favorites.<\/p>\n<\/li>\n<li data-start=\"5458\" data-end=\"5551\">\n<p data-start=\"5460\" data-end=\"5551\"><strong data-start=\"5460\" data-end=\"5477\">TUDUM Theater<\/strong> \u2013 screenings, fan events, trivia nights and special talent appearances.<\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"5558\" data-end=\"5603\">Experiences at Dallas (Galleria Dallas)<\/h3>\n<ul data-start=\"5604\" data-end=\"5914\">\n<li data-start=\"5604\" data-end=\"5723\">\n<p data-start=\"5606\" data-end=\"5723\"><strong data-start=\"5606\" data-end=\"5642\">Stranger Things: Escape the Dark<\/strong> \u2013 explore Hawkins in search of missing townspeople before darkness takes over.<\/p>\n<\/li>\n<li data-start=\"5724\" data-end=\"5816\">\n<p data-start=\"5726\" data-end=\"5816\"><strong data-start=\"5726\" data-end=\"5760\">Squid Game: Survive the Trials<\/strong> \u2013 fans step into the arena to face iconic challenges.<\/p>\n<\/li>\n<li data-start=\"5817\" data-end=\"5914\">\n<p data-start=\"5819\" data-end=\"5914\"><strong data-start=\"5819\" data-end=\"5837\">Netflix RePLAY<\/strong> \u2013 an interactive arcade with physical challenges and immersive game rooms.<\/p>\n<\/li>\n<\/ul>\n<h3 data-start=\"5921\" data-end=\"5950\">Food, retail and hiring<\/h3>\n<ul data-start=\"5951\" data-end=\"6225\">\n<li data-start=\"5951\" data-end=\"6043\">\n<p data-start=\"5953\" data-end=\"6043\"><strong data-start=\"5953\" data-end=\"5970\">Netflix Bites<\/strong> \u2013 casual dining with dishes and cocktails inspired by Netflix stories.<\/p>\n<\/li>\n<li data-start=\"6044\" data-end=\"6124\">\n<p data-start=\"6046\" data-end=\"6124\"><strong data-start=\"6046\" data-end=\"6073\">Exclusive merchandising<\/strong> \u2013 retail space featuring rotating product lines.<\/p>\n<\/li>\n<li data-start=\"6125\" data-end=\"6225\">\n<p data-start=\"6127\" data-end=\"6225\"><strong data-start=\"6127\" data-end=\"6151\">Hiring opportunities<\/strong> \u2013 both Philadelphia and Dallas Netflix Houses are recruiting new staff.<\/p>\n<\/li>\n<\/ul>\n<p data-start=\"6273\" data-end=\"6511\">To date, <a href=\"https:\/\/www.licensingitalia.it\/en\/licenza\/netflix\/\" target=\"_blank\" rel=\"noopener\">Netflix<\/a> Experiences have reached <strong data-start=\"6315\" data-end=\"6339\">over 10 million fans<\/strong>, across <strong data-start=\"6348\" data-end=\"6376\">450 events in 300 cities<\/strong>, with an average guest rating of <strong data-start=\"6410\" data-end=\"6426\">4.6 out of 5<\/strong>, confirming Netflix\u2019s strong positioning in the licensing and experiential sector.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Netflix announced the launch of its first Netflix House locations in late 2025 at King of Prussia Mall (Philadelphia) and Galleria Dallas (Dallas). These permanent spaces, each spanning over 100,000 square feet, will feature immersive, story-driven experiences, themed dining (Netflix Bites), and exclusive retail inspired by iconic Netflix IPs such as Wednesday, Squid Game, ONE [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":44513,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[408],"tags":[],"class_list":["post-44512","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-events"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Netflix House to debut in 2025 - Licensing Italia<\/title>\n<meta name=\"description\" content=\"Netflix will open its first Netflix House in Philadelphia and Dallas in 2025, permanent immersive destinations celebrating its most\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.licensingitalia.it\/en\/netflix-house-to-debut-in-2025\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Netflix House to debut in 2025 - 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