{"id":48875,"date":"2026-09-03T15:24:42","date_gmt":"2026-09-03T13:24:42","guid":{"rendered":"https:\/\/www.licensingitalia.it\/?p=48875"},"modified":"2026-09-03T15:26:04","modified_gmt":"2026-09-03T13:26:04","slug":"zara-larsson-and-winx-club","status":"publish","type":"post","link":"https:\/\/www.licensingitalia.it\/en\/zara-larsson-and-winx-club\/","title":{"rendered":"Zara Larsson and Winx Club"},"content":{"rendered":"<p style=\"font-weight: 400;\">Just days after its launch, the exclusive collaboration between <strong>Zara Larsson<\/strong> and <strong>Winx Club<\/strong> is already proving a major success, with the exciting pairing capturing the attention of audiences and social media users alike. Bringing together the spirited international pop powerhouse and the world of the beloved fairies, the collaboration takes the magic of Winx to the heart of contemporary pop culture, creating a crossover that blends music, fashion, animation and new generations.<\/p>\n<p style=\"font-weight: 400;\">Content related to the collaboration has generated more than <strong>50.2 million views<\/strong> across Instagram, TikTok and YouTube, as well as over <strong>600,000 shares and reposts<\/strong>. These figures demonstrate the project\u2019s ability to engage diverse audiences by bringing together Zara Larsson\u2019s international fanbase and Winx Club\u2019s multigenerational following.<\/p>\n<p style=\"font-weight: 400;\">Starring alongside the fairies to the sound of <strong><em>\u201cMidnight Sun\u201d<\/em><\/strong> \u2013 her 2025 hit nominated for a Grammy Award for Best Dance Pop Recording \u2013 Zara Larsson combines her dynamic <strong>live performance<\/strong> with the unmistakable <strong>animation style<\/strong>that has made Winx Club an international classic. The<a href=\"https:\/\/youtu.be\/2ZBcVX_Xp7w?si=Ys2Fl4Q6oAJYwC-U\" target=\"_blank\" rel=\"noopener\"> video<\/a> is available on the official Winx Club YouTube channel, with an excerpt set to feature in the new episodes of <em>\u201cWinx Club: The Magic is Back.\u201d<\/em><\/p>\n<p style=\"font-weight: 400;\">A fun <strong>\u201cDance Challenge\u201d<\/strong> has also attracted widespread participation and achieved a major surge in social media views as fans were invited to try out a series of dance moves reinterpreted by the pop star in the Winx universe to the sound of <em>\u201cMidnight Sun\u201d<\/em>. The now well-established social format was launched in recent days on TikTok and other official Winx Club social media profiles to great response.<\/p>\n<p style=\"font-weight: 400;\"><em>&#8220;Welcoming Zara Larsson into the Winx Club universe is a celebration of two worlds united by creativity, freedom of expression and authenticity,&#8221; <\/em><strong>said Iginio Straffi, Founder and CEO of Rainbow<\/strong><em>. &#8220;Seeing Midnight Sun come to life through the magic of Winx Club is a source of great pride and perfectly reflects the direction we want to continue pursuing: creating experiences that inspire and bring together music, storytelling and imagination. Winx is much more than a story about fairies, it is an ever-evolving phenomenon that continues to grow alongside its fans, embracing new voices, new talents and new forms of artistic expression.&#8221;<\/em><\/p>\n<p style=\"font-weight: 400;\">The series is available globally on\u00a0<strong>Netflix<\/strong>\u00a0and airs on leading international broadcasters, including\u00a0<strong>Rai<\/strong>\u00a0in Italy,\u00a0<strong>BBC<\/strong>\u00a0in the UK,\u00a0<strong>TF1<\/strong>\u00a0in France,\u00a0<strong>Canal Panda<\/strong>\u00a0in Portugal,\u00a0<strong>Discovery Kids<\/strong>\u00a0in Latin America,\u00a0<strong>Cartoon Network<\/strong>\u00a0in Russia,\u00a0<strong>RTV<\/strong>\u00a0in Indonesia,\u00a0<strong>TVP ABC<\/strong>\u00a0in Poland,\u00a0<strong>Dexy TV<\/strong>\u00a0in Serbia,\u00a0<strong>RTBF<\/strong>\u00a0in Belgium and\u00a0<strong>Channel 5<\/strong>\u00a0in Singapore. Several additional international partners will be announced soon.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Just days after its launch, the exclusive collaboration between Zara Larsson and Winx Club is already proving a major success, with the exciting pairing capturing the attention of audiences and social media users alike. Bringing together the spirited international pop powerhouse and the world of the beloved fairies, the collaboration takes the magic of Winx [&hellip;]<\/p>\n","protected":false},"author":19,"featured_media":48872,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[5],"tags":[],"class_list":["post-48875","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-industry-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Zara Larsson and Winx Club - Licensing Italia<\/title>\n<meta name=\"description\" content=\"Electrifying collaboration between the international pop star and the Winx fairies generates over 50.2 million views and more\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.licensingitalia.it\/en\/zara-larsson-and-winx-club\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Zara Larsson and Winx Club - 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