Bad Badtz-Maru is a mischievous penguin who loves playing pranks and collecting posters of movie villains. Created in 1993, thanks to his bold attitude and strong charisma, Bad Badtz-Maru became a true ‘90s icon. But not only that—he is now attracting increasing attention from brands and fashion retailers, as evidenced by the growing number of gender-neutral collections dedicated to him, designed for audiences of all ages.
Bad Badtz-Maru is also part of the Hello Kitty and Friends brand, which brings together the superstar Hello Kitty and other beloved Sanrio characters.
LicenzianteSanrio
Sanrio is an international lifestyle brand founded by Shintaro Tsuji in 1960. Guided by the philosophy of “Minna Nakayoku” (which in Japanese means “everyone together in harmony”), Sanrio’s mission is to connect people and allow everyone to experience the happiness that comes from realizing that we have someone to talk to openly and share joy, […]
