Rai is the main media company in Italy and Rai Com is the wholly owned commercial subsidiary of Rai, in charge of distributing and exploiting rights all over the world.
From visual archives to soundtracks, from major sport events to documentaries, from mini-series to news and films to entertainment, we’re the exclusive distributor for all the Rai’s production rights, both in Italy and abroad.
Within these commercial activities, the Consumer Products department manages the brands, promoting and developing the properties and taking care of all the brand management value chain, creating those synergies inside Rai Group that make our offer unique in the market.
Licenses
AFFARI TUOI
Il Gioco dei Pacchi is based on the Dutch format Deal or No Deal, produced by Endemol.
ALICE&LEWIS
Loosely inspired by Alice in Wonderland, this series offers children positive, fun, and reassuring stories that help them find their place in the world.
FESTIVAL DI SANREMO
The Sanremo Festival, an iconic music event produced by Rai, has celebrated Italian music for 75 editions. Merchandise includes clothing and accessories.
FOOD WIZARDS
Food Wizards – Learning Healthy Eating While Having Fun Food Wizards, a Rai Kids series, teaches healthy eating in a fun and engaging way. Targeted at children aged 4-7, it airs on Rai Yoyo.
L’Albero Azzurro
L’Albero Azzurro is the longest-running children’s program on Italian public television, airing since May 21, 1990.
L’EREDITA
The Rai Uno game show where seven contestants compete in elimination rounds until the final stage, the unmissable “Ghigliottina”. In this challenge, the day’s champion must guess a word using clue words to win.
Molang
The animation series follows the adventures of Molang, a candid extroverted and enthusiastic bunny and his best friend PiuPiu, a tiny and very shy chick.
Noi siamo leggenda
Supereroi, a teen series by Rai Fiction and Fabula Pictures, follows five teenagers with powers tied to their fears and desires. Airing on Rai Due, licensing is managed by Rai Com.
Pip and Posy
Pip and Posy are best friends whose livesrevolve around a wonderful world of play.
Sea Beyond
Sea Beyond is an Italian TV series about young inmates in a Naples detention center, navigating crime, redemption, and personal growth. Licensing rights in Italy are managed by Rai Com.
The Adventures of Paddington
The Adventures of Paddington: a bear called Paddington, written by Michael Bond was first published in 1958.
Un professore
A teen series by Rai Fiction and Banijay Studios Italy, Un Professore follows Dante Balestra, a nonconformist teacher navigating his students’ challenges and his personal life. Airing on Rai Uno, licensing is managed by Rai Com.
