Licensing Awards 2015 Winners
Events
The Licensing Awards 2015 brought together 1,400 retailers, licensees, licensors and suppliers – the largest in its history, to honour the industry’s highest achievers. High profile actor and entertainer Alexander Armstrong hosted the event, which took place in The Great Room of London’s prestigiousGrosvenor House Hotel on Tuesday 15 September 2015.
Ian Hyder, Director of The Licensing Awards commented: “We always strive to ensure that each year the Licensing Awards event exceeds everyone’s expectations and this year thanks to input of many, it did just that. What an astonishing night for the whole licensing industry, we couldn’t have wished for more commitment and support. It was an evening for the whole industry to be proud of.”
Now in their tenth year, The Licensing Awards (created by The Licensing Source Book Europe, part of Max Publishing) celebrate the achievements of all aspects of the industry from retailers to products, licensed properties to marketing expertise. The headline sponsor for the event was Brand Licensing Europewhilst a host of leading brands and companies sponsored individual awards categories. Industry trade association LIMA once again gave its support to the event.
The Licensing Awards 2015 Winners are as follows:
The Retailer Awards
Best Retailer of Preschool Licensed Products (age group 0-5)
The Entertainer
Best Retailer of Kids’ Licensed Products (age group 6-16)
Primark
Best Retailer of Adult Licensed Products
Primark
The Radar Award
Shop Direct
Top Retailer Award
Primark
The Licensed Product Awards
Best Licensed Toys or Games Range
Shopkins Master Toy Range from Flair Leisure Products
Best Licensed Dress-Up or Partyware Range
Frozen Light-Up Princesses Range from Rubie’s Masquerade
Best Licensed Preschool Apparel Range (0-5 years)
Star Wars Baby Range for Mothercare from Dennicci
Best Licensed Children or Adult Apparel Range
Minions Boys Range for George@ASDA from Cooneen by Design
Best Written, Listening or Learning Range
Classic Winnie the Pooh Collection from Egmont Publishing
Best Licensed Paper Products or Stationery Range
Despicable Me Greeting Cards, Calendars and Giftbags Range from
Danilo Promotions
Best Licensed Giftware Range
Mr. Men and Little Miss Grow Kits from Gift Republic
Best Licensed Home Décor, Tableware or Housewares Range
Ted Baker Rosie Lee Collection from Portmeirion
Best Licensed Food or Drink Range
Minions Ice Cream Range from Icefresh Foods
Best Licensed Brand Range
Kellogg’s Vintage Health And Beauty Range from Mad Beauty
The Innovation Award
Historic Royal Palaces Fashion Collection No4 From Hobbs
The Licensed Property Awards
Best Preschool Licensed Property
Peppa Pig from eOne
Best TV Licensed Property
Teenage Mutant Ninja Turtles from Nickelodeon & Viacom Consumer Products
Best Film Licensed Property
Minions from Universal Studios Partnerships & Licensing
Best Gaming Or New Media Licensed Property
Minecraft
Best Brand Licensed Property
Ted Baker
Best Music or Celebrity Licensed Property
One Direction from Modest! Management
Best Sports Licensed Property
Rugby World Cup 2015 from The Legacy Agency Elite Sports Properties
The Best Classic Licensed Property
Barbie from Mattel UK
Best Licensed Marketing Communication Award
The Gruffalo Forestry Commission Trails
Honorary Achievement Award
The 2015 Honorary Achievement Award was presented to:
Laurence Prince, founder and md of Danilo Promotions