The animated series Maya the Bee, based on the book “Maya the Bee and his adventures” by Waldemar Bonsels, was launched in 1975 and was broadcast in 190 countries, uniting several generations in its five decades of airing. The protagonist is a curious and enterprising bee who lives outside the beehive and thinks outside the box, just like most children. The brand is used to communicate, to children and families, important themes such as the commitment to sustainability and the defense of biodiversity.
In Italy broadcast on Rai Yoyo and available on Rai Play.
The Maya the Bee, protagonist of the childhood of entire generations for over 50 years, presents itself today through different graphic and stylistic declinations, from the classic 2D animation of the 70s to the most recent and modern version in 3D CGI.
LicenzianteDeAPlaneta Entertainment
