Luxury childrenswear label Monnalisa previews new Tom and Jerry collection at Pitti Immagine Bimbo
Animation & Characters Apparel&Accessories
The range pairs Tom and Jerry’s fun and playful animated style with Monnalisa’s fresh and flamboyant approach to design for girls
Luxury childrenswear label Monnalisa is set to launch a brand-new fashion collection for girls inspired by the fun and playful friendship of the classic cartoon duo Tom and Jerry.
Key lines from the Autumn Winter 2019/2020 collection will preview at Pitti Immagine Bimbo, the world’s leading childrenswear trade show, that takes place in Florence, Italy this week before it launches in 750 multibrand and 41 Monnalisa boutiques, starting July 2019.
Barbara Bertocci – MONNALISA – Creative Director, says “Tom and Jerry are fun and playful, qualities that perfectly reflect the ethos of our label and our commitment to creating beautiful clothes for girls. The new collection is fresh and feminine whilst retaining an edginess that ensures that it is quintessentially Monnalisa, leading from the front in terms of quality and design.”
The Tom and Jerry range features jeans, jackets, jersey dresses, t-shirts, soft jumpers and cardigans with the colour palette being led by hues of cream, blue and honey. Beautiful embellishments come in the form of glitter, sparkling stars, rhinestones and 3D effectes.