The Licensing Awards 2019: the Winners

Retail, Product, Property, Marketing and Honorary Achievement winners crowned in glittering ceremony

The winners of this year’s Licensing Awards have been crowned in a glittering ceremony, which saw some 1,300 retailers, licensors, licensees and industry executives pack into The Grosvenor House Hotel, London.

Welcoming everyone to the event – which was presided over by Vernon KayJakki Brown, joint md of Max Publishing, which owns and organises The Licensing Awards, commented: “These awards exist only because of you. Licensing, to be successful, needs everyone to work together. This event is testament to the enormous talent, passion and commitment of our industry.”

The awards were once again backed by Brand Licensing Europe 2019 as headline sponsor and also supported by industry trade body, Licensing International.

The winners of The Licensing Awards 2019 are:

LICENSING INTERNATIONAL UK RISING STAR AWARD
Laura Lane, founder, My Icon Story

THE RETAIL CATEGORIES

BEST RETAILER OF PRESCHOOL LICENSED PRODUCTS (AGE GROUP 0-5) (sponsored by eOne)
Sainsbury’s Argos

BEST RETAILER OF KIDS’ LICENSED PRODUCTS (AGE GROUP 5-16)(sponsored by NBC Universal)
Primark

BEST RETAILER OF ADULT LICENSED PRODUCTS (sponsored by Warner Bros. Consumer Products)
Primark

THE RADAR AWARD (sponsored by WildBrain)
Home Bargains

BEST LICENSED RETAIL MARKETING INITIATIVE (sponsored by Centum Books)
National Geographic Photo Ark Collection at Clarks

TOP RETAILER AWARD (sponsored by Mattel UK)
Primark

THE PRODUCT CATEGORIES

BEST LICENSED TOYS OR GAMES RANGE (sponsored by The Walt Disney Company)
Harry Potter Wizarding World from LEGO

BEST LICENSED PAPER PRODUCTS OR STATIONERY RANGE(sponsored by Boat Rocker Studios)
Disney Faces Collection from UK Greetings

BEST LICENSED FOOD OR DRINK RANGE (sponsored by Rainbow Productions)
The Snowman Confectionery Collection from Rose Marketing

BEST LICENSED DRESS-UP OR PARTYWARE (sponsored by Beano Studios)
Barbie 60th Anniversary Set from R H Smith & Sons (Smiffys)

BEST LICENSED PRESCHOOL APPAREL RANGE (0-5 YEARS)(sponsored by Viacom Nickelodeon Consumer Products)
Peter Rabbit Collection for M&Co from Paul Dennicci

BEST LICENSED CHILDREN’S APPAREL RANGE (sponsored by Hasbro)
National Geographic Footwear Collection from Clarks

BEST LICENSED ADULT APPAREL RANGE (sponsored by Dependable Solutions)
Hello Kitty Collection from ASOS and Sanrio

BEST LICENSED WRITTEN, LISTENING OR LEARNING RANGE(sponsored by Those Licensing People)
Toy Story Personalised Collection from Signature Gifts

BEST LICENSED GIFTWARE RANGE (sponsored by Penguin Ventures)
Mary Poppins Accessories from Difuzed

BEST LICENSED HOME DÉCOR, TABLEWARE OR HOUSEWARES RANGE (sponsored by Spring Fair & Autumn Fair)
Friends Homewares from Pyramid International

THE INNOVATION AWARD (sponsored by Cartoon Network)
Harry Potter Invisibility Cloak from Wow! Stuff

THE PROPERTY CATEGORIES

BEST PRESCHOOL LICENSED PROPERTY (AGE GROUP 0-5)(sponsored by Character World)
Peppa Pig

BEST CHILDREN’S OR TWEEN LICENSED PROPERTY (AGE GROUP 5-12) (sponsored by Misirli UK)
Harry Potter

BEST TEEN OR ADULT LICENSED PROPERTY (sponsored by Global Brands Group)
emoji® company

BEST GAMING LICENSED PROPERTY (sponsored by Funko)
Fortnite

BEST FILM LICENSED PROPERTY (sponsored by Pyramid International)
Toy Story 4

BEST MUSIC OR CELEBRITY LICENSED PROPERTY (sponsored by Danilo)
Rolling Stones

BEST SPORTS LICENSED PROPERTY (sponsored by Formula E and TSBA)
England Football and Lionesses

THE CLASSIC LICENSED PROPERTY AWARD (sponsored by GB eye)
The Snowman

BEST LICENSED PROMOTIONS CAMPAIGN (sponsored by Brand Licensing Europe)
Incredibles 2 Campaign with Plenty (Agency: Blue Chip Marketing & Essity)

HONORARY ACHIEVEMENT AWARD (sponsored by Sambro)
Patrick Bailey

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