Sanrio has named Simon Gresswell as COO of Sanrio GmbH, MML and SGA, he will take up the post on the 15th May 2017. Simon will be responsible for Sanrioās business in EMEA, Oceania, South Africa and India and Mr Men Little Miss worldwide. Managing Directors of Sanrio’s EMEA business Mr Jiro Kishimura and Mr […]
Tag Archives: Sanrio
Small gift, big smile! It is more than just a catchy phrase. Sanrio, the Japanese brand creator of Hello Kitty, believes that a gift is more than just a simple present as it means expressing heartfelt feelings to others. This is the reason behind the new Hello Kitty partnership with the Italian radio celebrity La […]
In a strong start to 2016, Sanrio has stepped up its brand building activity, looking to tap into its Japanese DNA and to win a more adult consumer across EMEA with fun, immersive activations. Hello Kitty appeared at two cherry blossom viewing events in April, in the LVMH owned Jardin dā Acclimatation in Paris and […]
In a strong start to 2016, Sanrio has stepped up its brand building activity, looking to tap into its Japanese DNA and to win a more adult consumer across EMEA with fun, immersive activations. Hello Kitty appeared at two cherry blossom viewing events in April, in the LVMH owned Jardin dā Acclimatation in Paris and […]